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NetObjects Unveils Award-Winning Web Site Development Software for the Macintosh

New York, NY, November 11, 1996 -- NetObjects, Inc. today unveiled the Macintosh version of its award-winning NetObjects Fusion site building software, at a joint event for the Web community co-sponsored by Apple Computer and AT&T. The debut makes NetObjects Fusion the industry's first site-oriented, cross-platform authoring environment aimed at professional Web developers.

A free, pre-release .9 version of the software is available immediately from NetObjects' Web site at www.netobjects.com and from Apple Computer's Web site at www.apple.com. Starting Nov. 13, NetObjects Fusion will be available from AT&T's Web site at www.att.com/easycommerce.

The company also announced that it had joined forces with Apple Computer and AT&T to provide developers a comprehensive Web site solution consisting of hardware platform, hosting service and authoring software. Apple and NetObjects are engaging in major co-marketing activities including tradeshows, seminars and joint sales activities. AT&T will offer NetObjects Fusion to its customers who are hosting their sites through AT&T's Web Site Services.

"With NetObjects Fusion for the Macintosh, Web site designers and developers can now work the way they think, using software that is based on the same principles of intuitive design and elegant simplicity as the Macintosh itself," said David Kleinberg, executive vice president of marketing and sales for NetObjects. "We anticipate that Macintosh developers will embrace the product for the same productivity benefits and site-oriented approach that have benefited thousands of our Windows-based customers."

Since the introduction of the Windows version of the product eight weeks ago, NetObjects Fusion has won PC Magazine's Editors Choice award, been declared a category-defining product by ten major reviewers and is being used by thousands of customers who have used the product to build rich Web sites. Internet powerhouses that actively promote NetObjects Fusion in addition to Apple and AT&T include Netscape, Microsoft, IBM, UUNET and Javasoft.

NetObjects Fusion Brings A Visual, Site-Oriented Approach to Web Site Building
NetObjects Fusion 1.0 for the Macintosh is a revolutionary site-oriented application that gives users unprecedented visual control over the design, production, and updating of the entire Web site. It is the first application that brings a visual metaphor to the process, unlike the text-based, page-oriented tools on the market today. Key features include:

  • SiteStructureTM Editor -- the first visual editor that allows users to conceive and edit the hierarchical map of the entire site;
  • PageDrawTM -- the first draw-based Web page layout editor that gives users WYSIWYG control over page design and layout and allows the easy integration of rich media such as QuickTime VR, Meta Content Format, Java and Shockwave;
  • SiteStylesTM Manager -- the first centralized way to control site-wide look-and-feel and a gallery of over 50 professionally-designed SiteStyles;
  • Automatic navigation and linking;
  • One-button Publishing and Staging.

Pricing and Availability
The suggested retail price of NetObjects Fusion 1.0 for the Macintosh is $695 with an estimated street price of under $500. NetObjects will offer the product at a special introductory price of $495 through December 31, 1996. The product is available directly from NetObjects by calling 1-888-449-6400 or from the Web site at www.netobjects.com, or through a network of mail order houses and resellers.

System Requirements
Minimum requirements include a Power Macintosh or 100% compatible system running the Macintosh operating system 7.1.2 or greater (System 7.5 recommended) with 10 MB of hard disk space (60 MB recommended), 16MB of total physical RAM (24 MB recommended), a 256 color capable display and CD-ROM drive.

About NetObjects
NetObjects, Inc. develops products that enable Web site builders to dramatically improve the design, authoring, publishing, and updating of Web sites. NetObjects Fusion provides the first visual, site-oriented approach to building Web sites, unlike first generation, text-based, page-oriented tools. NetObjects Fusion is the first smart Web site building application that integrates automated site building, professional-quality design and data publishing, thereby lowering the cost, time, and tedium of building high-quality Web sites. Founded in 1995 and headquartered in Redwood City, California, NetObjects is privately-held and funded by Norwest Venture Capital, Venrock Associates and private investors. Information about NetObjects and its products can be found on the World Wide Web at http://www.netobjects.com or by calling 1-888-449-6400.

For press inquiries, contact:
Kamini Ramani
Director of Corporate Communications
(415) 482-3238
kamini@netobjects.com

 

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