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Leading Technology Companies Kinetix and NeTpower Standardize on NetObjects Fusion To Build Media-Rich Corporate Internet Sites

Redwood City, CA, Feb 10, 1997 -- NetObjects, Inc., a leader in Web site publishing software, today announced that two cutting-edge technology companies, NeTpower Inc. and Kinetix', have used NetObjects' award-winning Web site authoring software to build media-rich corporate Internet sites.

Located at www.NeTpower.com and www.ktx.com, the two sites support both companies' missions to demonstrate the multimedia and Internet-ready aspects of the Windows NT operating system and use rich media such as Java, streaming audio and video to disseminate information effectively and facilitate sales and marketing activities.

"Having become the de facto standard in the Web design community, we are now penetrating the heart of the enterprise by allowing corporate customers to build sophisticated Web sites," said Samir Arora, chairman and CEO of NetObjects. "We believe that NetObjects Fusion's inherent productivity benefits will allow many more corporations to Web-volutionize their businesses and positively impact their bottom-line."

NeTpower and Kinetix join over 100,000 users who are using NetObjects Fusion to create a compelling Internet presence and are reporting a dramatic resulting increase in overall customer satisfaction and in the level of customer inquiries and sales. NeTpower and Kinetix' Webmasters attest to NetObjects Fusion's unique metaphor to site building which gives users a quantum leap in productivity over other products.

"NetObjects Fusion's unique SiteStructure editor and WYSIWYG interface reduced my development time and helped me create a truly interactive site without much effort," said Wolfgang Hahner, Kinetix' Creative Director. "I was also impressed with NetObjects Fusion's automatic navigation and linking which let me reorganize my site in minutes while providing the site with intuitive end-user navigation."

The Kinetix Web site receives over 100,000 hits a day and offers customers a wide range of services including information on new products, product downloads and technical support.

"NeTpower is taking the media streaming lead in the NT systems space and we were very pleased that NetObjects Fusion allowed us to showcase this competency on the Internet," said Todd Hinders, NeTpower's Webmaster. "Most of the people who visit our 230-page Web site are there for a particular reason and not just to receive the freebie of the month. As a result, we get about twice the number of qualified leads from our Web site than we do from our traditional advertising and marketing activities."

NetObjects Fusion 1.0 is the industry's only visual, site-oriented Web site building software that gives users a quantum leap of productivity over manual, programmatic ways of building Web sites today. NetObjects' flagship Web site building software application, NetObjects Fusion 1.0 is available for Windows and Macintosh operating systems. The product has won several industry awards including Slaughterhouse's Killer App, being named one of C/NET's Top Five Internet Products of the Year, Morph's Outpost Daily Spectrum's Best Web Authoring Tool, New Media Magazine's Hyper award, PC Magazine's Editors Choice and Publish Magazine's Impact awards.

About NetObjects
NetObjects, Inc. is a privately-held company that is funded by Perseus LLC, AT&T Ventures, Norwest Venture Capital, Venrock Associates and private investors. NetObjects develops Web site building products that are based on the first visual, site-oriented approach to building Web sites, unlike first generation, text-based, page-oriented tools.

NetObjects Fusion is the first smart Web site building application that integrates automated site building, professional quality design and data publishing, thereby lowering the cost, time and tedium of building high-quality Web sites. NetObjects Fusion is actively promoted by NetObjects' partners Apple Computer, AT&T, IBM, Javasoft, Microsoft, Netscape, and UUNET Technologies.

Information about NetObjects and its products can be found on the World Wide Web at
http://www.netobjects.com or by calling 1-888-449-6400.

About Kinetix
Kinetix develops and delivers affordable content creation tools for professionals such as film and video producers, video/computer game developers, Web content developers, architects, engineers, and designers. The leader in PC-based 3D modeling and animation tools, Kinetix provides a full range of products for the application development process, from 2D and 3D creation to assembly and delivery. With headquarters in San Francisco, Kinetix is a division of Autodesk, the fourth largest PC software company in the world with three million customers in 130 countries.

Kinetix products are sold through dealers and distributors worldwide. Visit Kinetix on the World Wide Web at
http://www.ktx.com, or contact the company at 800-879-4233.

About NeTpower, Inc.
NeTpower, Inc., founded in 1993, is the only computer systems company exclusively focused on development, offering, supporting and optimizing the Microsoft Windows NT environment as a cost-effective, high-performance alternative to UNIX. The company's Pentium¨ Pro processor-based workstations and servers -- designed for digital media, 3D design, database/infoserver and Internet applications based on customer requirements offer the power of UNIX machines at a fraction of the price while providing the ease-of-use capabilities of Microsoft Windows NT. NeTpowers management team consists of some of the foremost experts in the systems industry. The company is headquartered in Sunnyvale, California, and has offices worldwide.

For press inquiries, contact:
Kamini Ramani
Director of Corporate Communications
NetObjects, Inc.
(415) 482-3238

NetObjects Fusion is a trademark of NetObjects, Kinetix is a trademarks of Autodesk, Inc. NeTpower is a trademark of NeTpower, Inc. , Windows NT is either a trademark or registered trademarks of Microsoft Corporation in the U.S. and/or other countries.

 

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