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Includes an informative CNET Builder review of NetObjects Fusion MX.

 

NetObjects Announces NetObjects Fusion MX
The first desktop application with integrated online services that delivers dynamic Web site building with unprecedented simplicity for small businesses.

Redwood City, Calif., March 12, 2001— NetObjects (NASDAQ: NETO) announced today NetObjects Fusion MX, the industry’s first product to blend the power of a Web site development desktop application with a range of integrated online services designed to help customers develop a successful Web presence.

By offering a powerful Web site development desktop application, coupled tightly with online services, NetObjects is transforming Web site building to a new level of productivity and ease of use.  NetObjects Fusion MX is a key part of NetObjects' strategy to transform itself from a desktop applications company to a provider of monthly subscription-based software and online services for small businesses.  NetObjects will distribute its products and services primarily through companies that are serving large numbers of small businesses.

NetObjects Fusion MX is the first demonstration of the NetObjects Universal Service Delivery architecture.  This core technology – a part of the NetObjects Matrix Platform – gives NetObjects an unmatched ability to integrate hosted online applications from third-party solution providers seamlessly into the Web site building and maintenance experience.

“NetObjects Fusion MX allows small businesses to create a Web solution that is custom tailored to their needs,” said Jim Calhoun, vice president of product management and product marketing, NetObjects.  “Because most of these services are available on a subscription basis, we ensure that these highly valuable add-on services are priced to fit in the average small business budget.”

With drag-and-drop simplicity, small businesses can build a Web site and subscribe to a range of online services, such as Web site hosting, marketing, and promotion, from inside of the NetObjects Fusion MX application.  This means that small businesses can use NetObjects Fusion MX to create a customized online business solution that fits their needs, budget and business objectives.  NetObjects Fusion MX makes all of this possible without the need for HTML programming.

To make powerful Web site building more accessible and cost effective, NetObjects is making NetObjects Fusion MX available at the suggested retail price of $99.95.  Customers pay additional monthly subscription fees for online services they choose to subscribe to from inside NetObjects Fusion MX. 

In 1996, NetObjects pioneered the first WYSIWYG Web site building application NetObjects Fusion 1.0. Today, NetObjects is revolutionizing the Web again with NetObjects Fusion MX. Packed with new features, the true power of NetObjects Fusion MX is unleashed when the user connects to the Internet, bringing online services to help design, build, sell online, manage and grow their Web presence. Also new is a Web-based Auto-updater that enables NetObjects to offer new services and add new features to NetObjects Fusion MX through the product’s integrated Internet browser environment.

NetObjects Fusion MX has also been developed to be easily customizable for partners who want to offer the product as part of their own solutions.  Dell Computer (NASDAQ: DELL) will be one of the first NetObjects partners to offer a customized version of NetObjects Fusion MX pre-loaded onto its PCs. (see related press release, “NetObjects Fusion MX to Be Bundled by Leading Industry Partners, including Dell”)

Product Features and Enhancements
NetObjects Fusion MX continues the product’s heritage of being fast, easy and powerful while delivering exceptional functionality in a tightly integrated set of features.  Key product features for new and existing NetObjects Fusion customers include:

For New Small Business Users

  • A Site Wizard to help first-time users build a site in minutes
  • New pre-built, professionally designed Web site templates
  • Hundreds of SiteStyles, with new online styles to create great-looking sites
  • Integrated, One-click Web site publishing and hosting

Existing NetObjects Fusion Users

  • Enhanced speed to improve productivity
  • Auto Site Recovery to save time and help keep the site up and running efficiently
  • Integrated online services and components to make the Web site more dynamic
  • Enhanced HTML importing to help move existing sites into NetObjects Fusion MX
  • Universal Service Delivery technology to integrate advanced online services
  • APIs to build extensions to NetObjects Fusion MX for integrating third-party technologies

For a complete look at the new features and enhancements in NetObjects Fusion MX, visit www.netobjects.com.

Pricing and Availability
NetObjects Fusion MX is priced at $99.95 MSRP and owners of previous versions of NetObjects Fusion can upgrade for only $49.95 through a rebate offer.  NetObjects Fusion MX is available for order today at
www.netobjects.com or through NetObjects partners.

About NetObjects
NetObjects, Inc. (NASDAQ: NETO), an IBM affiliate (NYSE: IBM), is a leading provider of e-business solutions and services. NetObjects has been ranked by Softletter 100, NewMedia 500 and as one of Fortune's 25 Very Cool Companies.  Its products have won more than 50 awards, including Windows Magazine’s Win 100 award, InfoWorld's Analyst Choice award, CNET's Internet Excellence award, PC Magazine’s Editors Choice award and InternetWorld’s Industry Award.  More information about NetObjects and its products can be found at
www.netobjects.com/aboutus.

For press inquiries contact:
Allison Green, NetObjects, Inc., (650) 482-3637,
agreen@netobjects.com.

© 2001 NetObjects, Inc. All rights reserved. NetObjects and NetObjects Fusion are registered trademarks, and NetObjects Matrix is a trademark of NetObjects, Inc.  All other brand and product names may be trademarks or registered trademarks of their respective companies.

 

 

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