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NetObjects Appoints New Executive Vice President of Corporate Development and New Executive Vice President of Small Business and Corporate Marketing

Redwood City, Calif., October 5, 1999 – NetObjects , Inc. (NASDAQ:NETO) announced today that Peter Shaw has been appointed executive vice president of corporate development, and Steven Mitgang has been appointed executive vice president of small business and corporate marketing within NetObjects’ newly announced Small Business Online division.

Prior to joining NetObjects, Shaw and Mitgang were members of the executive team at Sitematic, which NetObjects acquired today.  At Sitematic, Shaw was chairman, CEO and president, and Mitgang was senior vice president of marketing and business development.  “Peter and Steve are great additions to the NetObjects management team who will complement the strong group that already exists,” said Samir Arora, CEO and president of NetObjects.  “As we continue to drive company growth and develop new ways to meet our customers’ needs, Peter and Steve will be important contributors.”

Shaw brings to NetObjects more than 20 years of experience in general management, business development and marketing and sales in the personal computer, Internet and Intranet software industries.  Prior to Sitematic, Shaw was senior vice president of NetManage where his responsibilities included the company’s international operations and North American strategic accounts.  Shaw’s extensive professional background  includes serving as president and CEO of AGE Logic, an Intranet connectivity software company that he founded and subsequently sold to NetManage. He was also founder, President, and CEO of Megatek Graphic Systems, which was acquired by United Telecom (now Sprint).  Shaw holds a bachelor of engineering degree from City College of New York, and a MBA from the University of Connecticut.

Mitgang has more than 15 years experience in brand marketing and business development.  He brings a background to NetObjects that includes long-term strategy development for Fortune 1000 companies, start-up of new business units and divisions, as well as management of midsized companies.  Prior to joining Sitematic, Mitgang was senior vice president of marketing for Jostens Learning Corporation, the largest comprehensive curriculum software company in the world.  His branding career began at Chiat/Day Advertising managing the largest accounts in their New York office. He also held executive-level positions with The Upper Deck Company, and Reebok International.  Mitgang has a degree in Architecture from the University of California Berkeley.

About NetObjects
NetObjects, Inc. (NASDAQ: NETO), majority owned by IBM (NYSE:IBM), is a leading provider of e-Business software and services that enable small businesses as well as large-scale enterprises to build, deploy and maintain Web sites on the Internet and corporate Intranets. The NetObjects product family includes NetObjects Fusion® and NetObjects Authoring Server Suite. In addition, NetObjects offers its customers on- line solutions, including content, products and services to help them register, host, build, maintain and promote their Web sites.

NetObjects has been ranked by Softletter 100, NewMedia 500 and as one of Fortune's 25 Very Cool Companies. Its products have won over 50 awards including Windows Magazine’s Win 100 award, InfoWorld's Analyst Choice award, CNET's Internet Excellence award, PC Magazine's Editors Choice award and InternetWorld's Industry Award. More information about NetObjects and its products can be found at www.netobjects.com.

For press inquiries contact:
Marnee Clement, NetObjects, Inc., (650) 482-3908,
marnee@netobjects.com

© 1999 NetObjects, Inc. All rights reserved. NetObjects is a registered trademark, and NetObjects Fusion and NetObjects Authoring Server are trademarks of NetObjects, Inc. All other brand and product names may be trademarks or registered trademarks of their respective companies.

This press release contains forward-looking statements within the meaning of the federal securities laws. Such statements can be identified by the words "believes", "anticipates", "plans", "expects", and similar expressions.  These forward-looking statements include, without limitation, statements about the market opportunities for web site building software and services, our strategy, and competition. These forward looking statements do not constitute assurances regarding our future operating results, including the impact of our acquisition of Sitematic Corporation upon our operations, cash flows, and financial condition.  Our actual results could differ materially from those expressed or implied by these forward-looking statements due to various factors, including the risk factors described in our Form 10-Q filed with the SEC pursuant to the Securities Exchange Act of 1934. We undertake no obligation to update publicly any forward-looking statements for any reason, even if new information becomes available or relevant events occur in the future.

 

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